Reimagining Versace's web presence

Reimagining Versace's web presence

Alongside the brand’s digital team in Milan, our team reworked every aspect of the site to create a seamless experience for Versace's online customer, including information architecture, page layouts, user journeys, typography, icons and copy, and digital style guide.

Alongside the brand’s digital team in Milan, our team reworked every aspect of the site to create a seamless experience for Versace's online customer, including information architecture, page layouts, user journeys, typography, icons and copy, and digital style guide.

Alongside the brand’s digital team in Milan, our team reworked every aspect of the site to create a seamless experience for Versace's online customer, including information architecture, page layouts, user journeys, typography, icons and copy, and digital style guide.

Alongside the brand’s digital team in Milan, our team reworked every aspect of the site to create a seamless experience for Versace's online customer, including information architecture, page layouts, user journeys, typography, icons and copy, and digital style guide.

Alongside the brand’s digital team in Milan, our team reworked every aspect of the site to create a seamless experience for Versace's online customer, including information architecture, page layouts, user journeys, typography, icons and copy, and digital style guide.

Our goal was to optimise conversion whilst remaining true to the brand's strong design aesthetic. Features included an intuitive search functionality, a live-stream shoppable lookbook for fashion week, the World of Versace, Bespoke Atelier and Archive content hubs.

Our goal was to optimise conversion whilst remaining true to the brand's strong design aesthetic. Features included an intuitive search functionality, a live-stream shoppable lookbook for fashion week, the World of Versace, Bespoke Atelier and Archive content hubs.

Our goal was to optimise conversion whilst remaining true to the brand's strong design aesthetic. Features included an intuitive search functionality, a live-stream shoppable lookbook for fashion week, the World of Versace, Bespoke Atelier and Archive content hubs.

Our goal was to optimise conversion whilst remaining true to the brand's strong design aesthetic. Features included an intuitive search functionality, a live-stream shoppable lookbook for fashion week, the World of Versace, Bespoke Atelier and Archive content hubs.

Our goal was to optimise conversion whilst remaining true to the brand's strong design aesthetic. Features included an intuitive search functionality, a live-stream shoppable lookbook for fashion week, the World of Versace, Bespoke Atelier and Archive content hubs.

versace-design-1